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Excellence in Advancement: Applications for Higher Education and Nonprofit Organizations
William Tromble, PhD
ISBN-13: 9780834210622 ISBN-10: 0834210622 $112.95 (Sugg. US List) Hardcover 494 Pages © 1998
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This is the essential working reference for anyone involved in the competitive and ever-changing arena of institutional advancement. With information on current policy, practice, and procedures in each of the disciplines of advancement--ranging from capital campaigns to alumni affairs to planned giving--development professionals will find this book an invaluable tool.
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