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Principles and Practice of Sport Management, Third Edition
Lisa P. Masteralexis, BS, JD, University of Massachusetts, Amherst, Carol Barr, BS, MS, PhD, University of Massachusetts, Amherst, Mary Hums, BBA, MBA, PhD, University of Louisville, Lafayette

ISBN-13: 9780763749583
ISBN-10: 0763749583
$92.95 (Sugg. US List)
Paperback
534 Pages
© 2009

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Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry.

Transition to the Third Edition!
Click here to access resources to make changing your course materials from the Second Edition to the Third Edition easier than ever!

Looking for a career in sports?  Click here for more information about The Comprehensive Guide to Careers in Sports, by Glenn Wong. 

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 Principles and Practice of Sport Management
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