Part I: Foundations of Sport Management
Chapter 1: History of Sport Management
Todd W. Crosset and Mary A. Hums
Chapter 2: Management Principles Applied to Sport Management
Carol A. Barr and Mary A. Hums
Chapter 3: Marketing Principles Applied to Sport Management
James M. Gladden and William A. Sutton
Chapter 4: Financial and Economic Principles Applied to Sport Management
Neil Longley
Chapter 5: Legal Principles Applied to Sport Management
Lisa P. Masteralexis and Glenn M. Wong
Chapter 6: Ethical Principles Applied to Sport Management
Todd W. Crosset and Mary A. Hums
Part II: Amateur Sport Industry
Chapter 7: High School and Youth Sports
Dan Covell
Chapter 8: Collegiate Sport
Carol A. Barr
Chapter 9: International Sport
Sheranne Fairley, Mireia Lizandra, and James M. Gladden
Part III: Professional Sport Industry
Chapter 10: Professional Sport
Lisa P. Masteralexis
Chapter 11: Sports Agency
Lisa P. Masteralexis
Part IV: Sport Industry Support Segments
Chapter 12: Facility Management
Nancy Beauchamp, Robert Newman, Michael J. Graney, and Kevin Barrett
Chapter 13: Event Management
James M. Gladden, Mark A. McDonald, and Carol A. Barr
Chapter 14: Sport Sales
Stephen M. McKelvey
Chapter 15: Sport Sponsorship
Stephen M. McKelvey
Chapter 16: Sport Communications
Andrew McGowan and Gregory Bouris
Chapter 17: Sport Broadcasting
Betsy Goff and Tim Ashwell
Chapter 18: The Sporting Goods and Licensed Products Industries
Dan Covell and Mary A. Hums
Part V: Lifestyle Sports
Chapter 19: The Health and Fitness Industry
Mark A. McDonald, William Howland, and Lisa P. Masteralexis
Chapter 20: Recreational Sport
Laurie Gullion
Part VI: Career Preparation
Chapter 21: Strategies for Career Success
Mary A. Hums and Virginia R. Goldsbury