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Developing Major Gifts: Turning Small Donors into Big Contributors
Laura Fredricks, JD
ISBN-13: 9780763742430
ISBN-10: 0763742430
$75.95 (Sugg. US List)
Paperback
241 Pages
© 2001
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* What Is a Major Gift? * The Essentials to Starting a Major Gifts Program * Getting in the Door * Meeting Your New Best Friends * Preparing the Right Gift Proposal * Asking for Major Gifts * Thanking and Recognizing Your Major Donors * Stewarding Your Donors for Their Next Enhanced Gift * Tracking Prospect Activities and Gifts * The Success Stories * Suggested Bibliography * Index * About the Author
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