Planning, program development, and evaluation are emerging as routine functions of health care and social agencies.  The concepts and approaches presented in this book provide an efficient approach to planning, program development, and evaluation for all health and human service populations.  It functions both as a handbook for busy administrators as well as a text for undergraduate and graduate level courses.  The primary focus is on health or social services organizations, with an emphasis on health promotion/health education and health and human services for the elderly.

The only text that illustrates and integrates The Ten Step Planning Model developed by Thomas C. Timmreck.